Why I Built KIEUK I am Korean. Yet, even as a local, I have faced malicious scammers through countless moves and had to fight grueling court battles to reclaim my own deposit. Through years of business, I have encountered and overcome endless deceptions.
Moreover, living with my foreign girlfriend, I have stood by her side and inevitably experienced firsthand the subtle scams and daily inconveniences she faces simply for being an expat. Because of this, I deeply understand and empathize with even the smallest fears and frustrations you encounter in a foreign land.
Your Ultimate Defense Line You came here out of love for Korea, and I refuse to let scammers break that spirit. KIEUK is not just a brand. It is a defense line built upon the 'survival tactics' I learned the hard way, designed for you who might feel helpless against the barriers of the Korean language and law. My goal is to ensure you do not have to suffer the same painful battles I did.
The Unwavering Meaning Behind 'KIEUK (ㅋ)' Although the official English spelling is now solidified as 'Korea', throughout world history, the country has been referred to by both 'Corea' and 'Korea'. In both names, the first phonetic sound, when written in the Korean alphabet, is 'ㅋ'. Ultimately, the 'ㅋ(KIEUK)' used in both names has remained absolutely unchanged for a very long time.
Therefore, it is no coincidence that the brand name KIEUK begins and ends with the exact same letter 'K'. Our name embodies our resolute will to protect your rights from beginning to end with that unwavering steadfastness. KIEUK will stand as your ultimate defense line, ensuring that the terrible experience and image of scammers never exist in your life in Korea.